As a preferred Michelin vendor, we are eligible to build your solutions that allow for maximum reimbursement when you use your Michelin BDF (Business Development Funds). Simply sign up for Spectrio services, pay the invoice, then submit your invoices for reimbursement.
Eligible for 100% reimbursement with Michelin BDF program.
Upselling your customers is easier than you think. From your showroom to your service drive, your phone system, waiting room TVs, digital monitors, and WiFi can be converted into effective marketing tools that educate customers, drive revenue and help you cross-sell high-margin products and services.
Deliver the engaging customer experience your customers expect from their first visit to your Michelin showroom.
Showroom Marketing Technologies by Spectrio
SHOWROOM SOLUTIONS
Benefits for your Michelin showroom
ENGAGE
Digital Signage
From menu boards to the waiting room, from the showroom floor to the point of sale, digital signage catches people's attention and delivers your most important messaging.
INFORM
On-Hold Marketing
Many customers still prefer picking up the phone and calling in as their first point of contact with your business. On-Hold Marketing helps you to effectively answer that call.
INSPIRE
Showroom Music
With over 80 turnkey playlists from top artists from a wide array of genres, easily control the mood and atmosphere in your showroom with fully licensed, legal music.
CONNECT
WiFi Marketing
Enhance your guest WiFi network to provide revenue and marketing opportunities. Easily measure your results with detailed analytics and collect information for future remarketing efforts.
Promote Products
Up-sell and cross-sell products and services, engage customers with sales and promotions, and increase unplanned purchases.
Engage Customers
People perceive a shorter wait-time when they hear music they like.
Increase ROI
Drive revenue and help you cross-sell high-margin products and services.
Educated customers feel empowered to make smart decisions about their automotive needs, leading to more products and services sold in your showroom. Spectrio offers a turn-key, comprehensive solution for all of your digital signage needs: providing your showroom with the required hardware, custom creative content, customer service, training, and technical support.
ENGAGE
Educate customers with Digital Signage
INFORM
Retain customers with On-Hold Marketing
85% of callers prefer on-hold messages to silence. On-Hold marketing combines custom messaging and music that can increase call retention, promote specific vehicles or services and drive revenue. Is your on-hold messaging program working as hard as it could be? Spectrio can create a professional custom program of licensed music and professionally produced messages for your business that follows your marketing plans for sales, seasonality, weather and more.
INSPIRE
Enhance in-store experience with Showroom Music
Overhead music and messaging has the power to influence shopper behavior and drive sales of key products and repair services. The right music will enhance your customers’ experience, increase their buying potential, raise employee productivity, and save your shop or showroom thousands of dollars in legal fees. Spectrio’s music experts will help you choose playlists that fit the atmosphere of your location, and our dedicated voice talent can create overhead messages to help you promote sales and provide direction to customers and staff.
CONNECT
Control your network with WiFi Marketing
It costs less to retain an existing customer than to acquire a new one, and with WiFi marketing, it couldn’t be easier. Our WiFi Marketing platform piggybacks on your shop’s existing network, collecting customer data and retargeting them with simple, automated campaigns. Imagine being able to send a customer an email when their inspection expires, or a text message when they’re due for an oil change. With WiFi marketing, this kind of smart, personalized outreach is simple.
60%
of callers hang up when they are left in silence on hold.
20%
of callers have made a purchasing decision after hearing hold messaging.
70%
of retailers agree that overhead music influences shoppers' moods and increases their sales.
40%
of on-premise customers report impulse shopping, vs. only 25% of online shoppers.
84%
of businesses that are using mobile marketing report a rise in new customers.
75%
of shoppers use their mobile device while shopping at a business.
40%
of shoppers say that digital displays can change what they buy.
33%
of retailers saw an increase in sales after adopting digital signage.
Showroom Marketing Technologies by Spectrio
Upselling your customers is easier than you think. From your showroom to your service drive, your phone system, waiting room TVs, digital monitors, and WiFi can be converted into effective marketing tools that educate customers, drive revenue and help you cross-sell high-margin products and services.
Benefits for your Michelin showroom
SHOWROOM SOLUTIONS
PRICING
ON-HOLD MARKETING
50
$
Quarterly Messaging Updates
per month
DIGITAL SIGNAGE
First Screen. $30 each additional.
$
65
per month
SHOWROOM MUSIC
35
$
per month
Music Only
WIFI MARKETING
Static Splash Page
89
per month
$
*All solutions are eligible for 100% reimbursement with Michelin BDF program.
All Spectrio solutions are 100% reimbursable with Michelin BDF
Learn More
Learn More